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Employee Engagement Friday Factoid #22: The Future of Gamification

Are you game?

In a survey by Pew Research Center, 53% of people surveyed said that, by 2020, the use of gamification will be widespread, while 42% predicted that, by 2020, gamification will not evolve to be a larger trend except in specific realms. Gamification 2020: What Is the Future of Gamification?

Commentary

There is a strong connection between employee engagement and gamification. My friend, Siddhesh Bhobe from Persistent and the CEO of eMee showed me a fine demonstration of this in Pune, India two weeks ago.

Are you using gamification where you work? Do you see yourself using gamification to increase engagement? I go with the 52% who think gamification will be widespread as the technology and design improves. Games are engaging: You only have to fly overseas and walk up down an airplane aisle on an eight hour flight to see how many people are playing games on their computers, tablets, and smartphones to recognize how pervasive gamification is becoming.

David Zinger is a global employee engagement expert who is pathetic with Angry Birds but who uses gamification to enhance and enliven his own work and wellbeing.

 

Comments

  1. Nabil Negm says:

    Due to the importance of the Engagement as all of the organization should do the best to increase the Engagement, retention then reducing the turnover. as the (Turnover is a real business threat)and we suggest to implement the common formula which is:
    HAPPY EMPLOYEES=HAPPY CUSTOMER= SWEET SUCCESS

  2. Engagement is no longer something extra it is the integral way of working.

  3. Hi David, I think metrics will also be a game-changer (and is part of gamification). You can’t improve something until you track it. All other key performance metrics drive companies and we starting to see more people driven analytics. Here is one fun example: a heat map of thanks being sent on our recognition platform. https://www.meritshare.com/pages/heatmap

  4. Thanks for comment and link.

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