Employee Engagement: I’ll take a double serving…

Employee Engagement and Service: I’ll take a double serving…

IBM is celebrating a century of social engagement. Rosabeth Moss Kanter in a Harvard Business blog recently wrote about IBM’s celebration through service.  Nearly 300,000 IBMers and family members have pledged at least 8 hours of service in 120 countries through over 3,500 projects that draw on IBM tools and capabilities.

According to the website for the project, 2243298 hours have been pledged so far. To learn more about the initiative click here.

Kanter outlined  six strategic benefits to celebrating milestones with service to the world:

1. Service expresses identity.
2. Employees love it.
3. Customers love it.
4. It builds community inside the organization.
5. It builds community outside the organization.
6. It shows that your products and services really can make a difference.

How are you engaging yourself and your employees in service?

David Zinger is an expert on employee engagement who is also working at engaging with honey bees to help honey bees continue to make their huge contributions to the earth.  To see the initial stages of the project visit www.zinghive.com.